I am the owner and founder of the eCommerce mountaineering equipment specialty shop AlpineExtreme.CO. I grew up in Bozeman Montana where I developed a strong passion for the outdoors. I spent the majority of my high school years competing in mountain bike races around Montana in the summer and skiing Bridger Bowl in the winter. I went to school at Montana State and later transferred to University of Utah to study Atmospheric Science. I ended up graduating with a degree in Mathematics from the University of Wyoming . AlpineExtreme.CO is a product of an earlier business I started in collage known as AQSW Skiing. AQSW Skiing was a general outdoor sports store on eBay. This is where I began developing my eCommerce skills as well as my web development skills be way of creating custom eBay listing templates. After a year on eBay I decided to branch out and open my own independent web store. I went through several platforms including Auctiva Commerce, Volusion, Zen Cart and finally settled on the BigCommmerce platform for its advanced customizability features. I didn’t know the first thing about web design before starting AQSW Skiing. I didn’t even know what CSS was and never used an image editor more advanced than Microsoft Paint. I took it upon myself to learn HTML, CSS, Photoshop, Fireworks, Dreamweaver and many other tools needed to for success in eCommerce.